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LinkedIn is already the world’s largest professional network, and it is poised to dominate the B2B marketing and advertising space. This is due to owner Microsoft’s heavy investment in LinkedIn and the limits on traditional marketing such as trade shows due to COVID. If you are a B2B marketer or salesperson, meaning you sell your services to companies rather than individuals, you must be up to date with the latest and greatest of LinkedIn. LinkedIn marketing expert Sheryl Cattell of BizHack Academy will cover the newest developments and enhancements to the world’s most powerful and fastest-growing B2B social media platform. Participants will come away with practical tips for how to leverage these new features to attract your ideal customer.
The topics covered in the webinar include:
- LinkedIn Reviews (Brand NEW)
- Creator Mode
- Learning Hub Skill Building Platform
- Video Profiles