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This webinar will focus on the ways that companies can leverage LinkedIn to build their credibility and business leads without spending a dime. The topics that will be covered in the webinar include:
-Get your social selling score and see how you compare within your industry and network
-Learn how to create a business page on LinkedIn
-Establishing the goals for your business presence on LinkedIn
-Connecting with the target companies, job titles, and influencers in your “space”
-Creating a pillar and cluster content strategy to support your business goals
-Find out how to get more mileage from your posts (from hundreds to thousands of views)
-Learn the Pros and Cons of hosting an event on LinkedIn
Introducing a NEW BizHack course… Get the LinkedIn Business Edge starting September 13th. Only 25 seats are available for this highly anticipated course.
About the speaker: Sheryl Cattell MBA, CSM, MCLC, has over 30 years of marketing expertise. She’s the founder of the South Florida Interactive Marketing (sfima.com), a lead instructor and a digital marketing coach for BizHack Academy and a Master Certified Life Coach. She launched Personal Legend Coaching in 2020 to provide aspiring high achievers a focused pathway to realize their personal legend. Previously she held senior positions with Bluegreen Resorts where she worked for 10 years and with Bank of America as VP Digital Marketing in the Home Loan division. She was formerly an applications manager in eCommerce for Mary Kay Inc., and earlier in her career, she was the Head of Marketing of Travelocity.com. In her teaching past, she created a full curriculum and taught online classes in digital marketing for the University of San Francisco. Sheryl holds an MBA from Central Michigan University, a Bachelor of Arts in Public Administration from Michigan State University, and holds certifications as a Scrum Master from Scrum Alliance, Scrum Master Product Owner from ScrumStudy, and a Green Belt in Six Sigma.
Sheryl Cattell is not affiliated with or endorsed by LinkedIn® Corporation.
Cost: Free and open to the community