GROW YOUR BUSINESS
THROUGH ONLINE MARKETING SKILLS
Get bottom-line results for your business
with this BizHack 5-week course
ABOUT THE COURSE
This is a fast paced, high impact 5 week course to get bottom line results for your business and accelerate your career.
It is designed especially for growth-minded, ambitious business owners and professionals in marketing, sales and public relations.
WHAT YOU GET
By the end of the course you’ll be able to:
BizHack’s Digital Marketer’s Edge:
5-Week Accelerated Course
Mondays and Thursdays from 3:00 - 5:00 PM (EST)
THIS COURSE PAYS FOR ITSELF
100+ businesses took the course in 2019. They earned 28.9X the course investment while taking the course
Ad Dollar Spent
New sales generated
Return on Ad spent
MEET BIZHACK’S TEAM
Founder of Bizhack Academy, Dan is the Pulitzer Prize-winning former News Director for NPR Miami. He's an expert storyteller who worked as a business correspondent at NPR’s Marketplace and PBS’s Nightly Business Report. When the jobs in journalism started to fade away, Dan transitioned to digital marketing where he went on to be the head of marketing at a billion-dollar corporation and two software startups. Now his company, BizHack, provides professional training to help business owners find fast success with digital marketing.
Alex de Cavalho
Lead Instructor, Alex has been one of the most important figures in digital marketing in South Florida for two decades. He has worked for companies like Constant Contact and IBM and also served as the first Knight Foundation Innovator in Residence at FIU. He also co-founded Refresh Miami. He has taught social media at the University of Miami, FIU, and MDC and co-authored “Securing the Clicks: Network Security in the Age of Social Media,” published by McGraw-Hill. Alex serves as the Honorary Consul of Finland in South Florida and is fluent in five languages.
Marketing Coach, Ricardo is the founder and CEO of MI Group, which provides technology and digital media solutions for businesses across the Caribbean, Central and South America looking to grow their operations in the US. He is a serial entrepreneur with 17 years of experience growing companies.
Blanca Stella Mejia
Marketing Coach, Blanca has worked for companies like IBM and Microsoft and has over 10 years of experience in digital strategy. She is also very involved with the Social Media community in South Florida and has spoken at various events on topics such as SEO, WordPress, and social media.
Marketing Coach, Erika has more than 15 years of experience in public relations, marketing and branding. With a specialization in the nonprofit sector, she has executed highly successful public relations and marketing campaigns for some of the largest non-profits in the country, such as the American Red Cross and St. Jude Children’s Research Hospital.
LATAM Digital Marketing Consultant, Digital Marketing expert Joel Levy is a Partner at Screenko, an all-inclusive digital marketing agency. Joel has 10+ years of experience in digital marketing in several industries such as retail, shopping centers, hotels, real estate, and finance.
LATAM e-Commerce Consultant, E-commerce expert Kevin Aserraf is a partner at Bridgeko, an online distributor for retail brands across Latin America selling on various online marketplaces in Latin America, including Mercadolibre, Linio, and Falabella
WHAT YOU’LL LEARN
Email Nurture Campaigns
Customer Journey Mapping
Integration & Automation
Facebook Search Optimization
TRY, ITERATE, AND OPTIMIZE
YOUR REAL LIFE CAMPAIGN
1. Forget about theory, this is Real Life.
You will work on a real-life campaign on your Facebook Business Manager, where you will be able to measure the ROI. Also, getting started in online marketing isn't easy. We set you up on the software you need and troubleshoot with our dedicated Facebook rep. so you can get to the fun stuff: launching campaigns and making money!
2. Accelerate with 1:1 Coaching.
Marketing is never one size fits all. You will get three private sessions with your very own certified marketing coach. We will push you and hold you accountable because that is how you will grow.
3. Members-Only Group Access.
Learn from your peers. We screen every participant to ensure the best learning experience. You'll join the more than 450 marketing professionals and business owners who have benefited from the BizHack experience. Get exclusive access to events, conferences and discounts.
CEO of Ink Link Marketing, Marketer at Burger King & Pollo Tropical
“BizHack will unlock the door to potential customers and revenue. Following the BizHack program has already driven leads – and revenue – to my business!”
Director of Strategy Planning, Zubi Advertising
“BizHack gave me exactly what I was looking for: A view into the semi- opaque world of digital marketing. I don’t feel uninformed anymore in a meeting when the digital marketing jargon gets thrown around.”
Conservation Director, Tropical Audubon Society of Miami
“BizHack gave me relevant, up-to-date digital marketing skills with the support of experienced coaches and similarly motivated classmates. It’s enabled me to shift gears professionally.”
AS SEEN IN
CASE OF STUDY OF A BIZHACKER
Meet Meghan Hill, Book Editor
Meghan is a former lawyer with 20 years of writing and editing experience. She strug gled to find a legal job after taking a decade off to raise 4 kids. She got a gig editing a memoir for an author who’d appeared on Oprah. She wanted to turn that into a book editing business.
Meghan's Challenge: She had no online presence:
- No website
- No social media
- A tiny ad budget
Her solution? BizHack’s 5-week program
- Ad Spend = $429.86
- New Client Revenue = $105,000
- Return on Ad Spend = 244x
What BizHackers Have to Say
“BizHack allowed me to see beyond a career that was not fulfilling. I was able to pivot from psychology to digital marketing, something I thought was imposible”
“Yes, yes, yes! Take the leap. It’s well worth it. This course is the best investment I’ve ever made.”
“I learned the tools that i was looking for to launch my marketing campaings. Stop thinking about it and jump on it! You will get what you are looking for!”
FREQUENTLY ASKED QUESTIONS
Q. The course is by application… Are there any prerequisites?
A. This program is designed for businesses with a product or service they need to market online. Our sole focus is to run social media ads that make you money. So we’re selectivemarket about who we let in. That said, you don’t need to be tech savvy. We make the technology accessible and easy to understand.
Q. How long will the coursework take me each week?
A. In addition to the online classes and labs, you should budget 2-4 hours per week to work on your Real-Life Campaign.
Q. What’s this about a Real-Life Campaign?
A. You’ll run ads on Facebook, Instagram, Messenger and LinkedIn to generate leads for your business. We’ll help you define the target audience, messaging, offer and creative the campaign, interpret the results and figure out next steps. This Real-Life Campaign is the core of the BizHack experiential learning experience. If you don’t have a campaign, don’t worry, we’ll help you find a business to partner with.
Q. Do I need to spend money on advertising during the class?
A. Yes. You should budget $100-150 to spend on ads during the course.
Q. Will I make money from taking this course?
A.The average course participant makes $29 in revenue for every $1 they spend in ads — while taking the course! The course pays for itself three times over.
Don’t miss the opportunity
to grow your business hand in hand with top notch professionals, the results will be unbelievable!