Alex helps individuals and companies position themselves for powerful, authentic, charismatic, and effective communication online. He brings over 20 years of experience in digital marketing, starting with co-founding Europe’s leading email marketing company in 1998, SmartFocus. Previously, he led worldwide social media at IBM, managed Constant Contact in South Florida, developed a startup of 20 people in the hearing industry for online e-commerce, and served as the first Knight Foundation Innovator in Residence at FIU. Alex spearheaded and developed the Miami startup community into the vibrant, world-class environment it has become. He is a co-founder of Refresh Miami and Digital Media Assembly, formerly Social Media Club South Florida. He has taught social media at the University of Miami, FIU, and MDC and co-authored “Securing the Clicks: Network Security in the Age of Social Media,” published by McGraw-Hill. Alex serves as the Honorary Consul of Finland in South Florida and is fluent in English, Spanish, French, Portuguese and Finnish. He graduated with an MBA from INSEAD.