BizHack Academy

How Small Businesses are Coping: A Pandemic Panel Discussion
2021-04-07 12:30 - 13:30 (America/New_York) | Online
How Small Businesses are Coping: A Pandemic Panel Discussion
Small businesses are the heart blood of the economy, and they remain in peril due to COVID-19. A recent survey by the Federal Reserve Bank found that 3 out of 10 small businesses in the U.S. say they likely won’t survive 2021 without additional government assistance. That’s 9 million small businesses at risk. And 80% of minority-owned businesses told the Fed their company is in poor financial condition.
BizHack is convening five leading small business-support organizations for a report from the trenches of small business survival. Join Ascendus, Florida SBDC, Goldman Sachs 10,000 Small Business Program, Miami Bayside Foundation, and The Idea Center at Miami Dade College in a fast-paced discussion of how small businesses are adapting to COVID-19. We’ll share case studies, best practices and resources in a rapid fire Q&A led by BizHack Founder and CEO Dan Grech.
The panelists will include:

Brian Van Hook, Regional Director of Florida SBDC at Florida International University College of Business
Fabiana Estrada, Director of Lending SE at Ascendus
Gustavo Grande, Director of Programs at The Idea Center at Miami Dade College
Michael S. Sellinger, Director of Loan Programs at Miami Bayside Foundation
Pamela Fuertes, Executive Director of the Goldman Sachs 10,000 Small Businesses Program at Miami-Dade College

Cost: Free and open to the community

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Cultivating an Agile Mindset to Benefit your Business
2021-04-14 12:30 - 13:30
If you change nothing… nothing will change.
In today’s rapidly changing markets, business owners must be able to think differently and quickly adapt — not to just stay relevant but to stay in business. Business transformation expert Brenda Kwateng has spent two decades helping business owners develop an agile mindset that opens them to creating and responding to change is uncertain and turbulent times to deliver value to their customers. She’ll show you how to grow your business agility through a “Plan-Adapt” approach of moving quickly and easily with short phases of work with reassessment.
Brenda will share tips on:

Learning to understand what is going on in your environment
Identifying what uncertainties your organization is facing
Figuring out how to adapt

Brenda will be in conversation with BizHackLive host Dan Grech. This session will help you look at your business differently, by forcing you to consider:

What things could and should be adapted to be better able to respond to your internal team and marketplace?
What things should be measured to better determine your success?
How to ignite innovation in your teams?

And we’ll hear a case study on how to apply agile management practices to a business from Brett Circe, Chief Digital Officer for Starmark, a leading digital marketing agency. Brett was one of the first marketing agencies in the world to implement the agile approach, which was written up in the Wall Street Journal (read article). He’ll share lessons from the trenches on how to apply agile to your business.
Cost: Free and open to the community

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The Role of Location Data in the Marketing Lifecycle, and in a Post-pandemic World with Emily Owayni
2021-04-21 13:30 - 14:30
Description: Location, location, location. While this catch-phrase is often applied to real estate, for today’s marketers, it can just as easily be applied to data. From segmentation and targeting to measurement and analytics, location data informs marketers on consumer behavior, ad effectiveness, and retail performance.
But how does location data deliver on these promises? And with so many data resources, where does location data reside in the marketer’s toolkit? In this session, we’ll also discuss the latest location-based behavioral trends and the role that location data will play for marketers in a post-pandemic world.
About Emily: As an Account Manager of Data & Insights at Foursquare, Emily synthesizes location data into actionable insights for brands, agencies, publishers, and platforms, enabling them to uncover and capitalize on behavioral trends. Prior to Foursquare, Emily spent several years in client services for global advertising agencies including Grey and FCB New York
Cost: Free and open to the community

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Accelerating Growth with Brand Power with Ed Delia
2021-04-28 12:30 - 13:30
At this webinar you will learn:

A foundational understanding of a brand
Setting up your brand for success
How to align marketing tactics with brand growth

About Ed Delia
Ed Delia became President of Delia Associates in 1998, assuming full control of the company founded by his father, Michael A. Delia, in 1964. Under Ed’s leadership, Delia Associates has contributed directly to the success and growth of a wide variety of clients, from global to regional organizations.
The firm has helped many businesses grow and expand their sales opportunities through the development and implementation of highly successful brand-based programs. Under Ed’s direction, Delia Associates developed and launched a proprietary brand development system. The Brand Leadership Solution® debuted in 2003. To date, this patented process has been successfully used to launch, revitalize, and grow more than 200 b2b brands.
Cost: Free and open to the community

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Steps

To register simply click/tap the Register below button.
You will have an option to save this event to your calendar.

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