Leveraging LinkedIn to Enhance Your Business Profile

During COVID, with trade shows and conferences shut down, LinkedIn became an essential networking tool for business owners looking to find new customers. But many businesses aren’t doing everything they can to leverage this powerful marketing tool. LinkedIn expert Sheryl Cattell will give you simple free tips you can implement immediately to improve your profile.

The topics that will be covered in the webinar include:

-Tips on profile enhancements you will want to make and how to do it without spamming your network
-Get your social selling score and compare it with others in your industry and network
-How to leverage the mobile app only features – video cover stories, name pronunciation, QR code connections
-Learn tips on growing your network
-Find out how to get more mileage from your posts (from hundreds to thousands of views)

Introducing a NEW BizHack course… Get the LinkedIn Business Edge starting September 13th. Only 25 seats are available for this highly anticipated course. 

About the speaker: Sheryl Cattell MBA, CSM, MCLC, has over 30 years of marketing expertise. She’s the founder of the South Florida Interactive Marketing (sfima.com), a lead instructor and a digital marketing coach for BizHack Academy and a Master Certified Life Coach. She launched Personal Legend Coaching in 2020 to provide aspiring high achievers a focused pathway to realize their personal legend. Previously she held senior positions with Bluegreen Resorts where she worked for 10 years and with Bank of America as VP Digital Marketing in the Home Loan division. She was formerly an applications manager in eCommerce for Mary Kay Inc., and earlier in her career, she was the Head of Marketing of Travelocity.com. In her teaching past, she created a full curriculum and taught online classes in digital marketing for the University of San Francisco. Sheryl holds an MBA from Central Michigan University, a Bachelor of Arts in Public Administration from Michigan State University, and holds certifications as a Scrum Master from Scrum Alliance, Scrum Master Product Owner from ScrumStudy, and a Green Belt in Six Sigma.

Cost: Free and open to the community