AI for Marketing and Sales
A #BizHackLive Masterclass Series
Welcome to BizHack’s accessible 7-Part Masterclasses series on transforming your Marketing and Sales process using the latest AI tools and approaches.
In this “User Guide to Everything AI,” in-depth Masterclasses will equip you with the tools and know-how to increase productivity, improve quality, and slash costs.
AI for Marketing and Sales
A #BizHackLive Masterclass Series
Welcome to BizHack’s 7-Part Masterclass Series for transforming your marketing and sales effectiveness using the latest AI tools, strategies and approaches.
In this “User’s Guide to Everything AI” our experts will equip you with the tools, know-how and inspiration to increase your productivity, improve the quality of your marketing, and slash your costs of execution.
What You Will Learn
Streamline Your Operations
Save Time and Resources
Boost Productivity
Sponsored by
Miami-Dade County's Strive305 Initiative
“We are so proud to have partnered with BizHack Academy to teach small businesses how to use cutting-edge artificial intelligence tools to grow with purpose, streamline operations, and have a bigger impact on our community.”
– Miami-Dade County Mayor Daniella Levine Cava
Sponsors
Partners
AI Tools Explored
We'll Be Your User Guide to AI
We’ll go from the basics of AI and its impact on the industry to specific applications of AI tools and techniques such as personalization and automation, and important considerations such as ethics and governance.
The course will provide a comprehensive overview of the ways in which AI is transforming marketing and sales and provide practial advice and guidance for harnessing its power for business gowth. By exploring the cutting-edge of AI, the course will provide businesss owners, marketing professionals and sales teams with the tools and insights they need to leverage AI for maximum impact and drive business growth.
Who Should Attend?
- CEOs of Small Businesses
- Marketing Leaders
- Communications/Ad/PR Agencies
- Entrepreneurs
- Business Owners and Founders
- Content Creators
- Marketing Consultants
- Social Media Managers
- Marketing Technicians
- Marketing Strategists
- Sales Managers
- Fractional CMOs
What’s included?
Recordings of Live Classes
Case Studies
Bonus Sessions
Prompt Strategies
Q&A Sessions
Templates
Additional
Resource
Materials
AI Tools
What’s included?
Case Sudies
Recordings of Live Classes
Prompt Strategies
Q&A Sessions
Bonus Sessions
Templates
Additional Resource Materials
AI Tools
AI for Marketing and Sales
Masterclass Schedule
Masterclasses are held every Wednesday at 12:30 PM ET through May 31 2023.
Register once to access to the whole Series
The Human Element of AI (04/19/23 12:30 pm ET)
Using AI to Your Business Advantage
AI for text, translation and Email (04/26/23 12:30 pm ET)
Mastering AI for Text and Translation with a deep dive into ChatGPT and Jasper
AI for Images, Social Media and Ads (05/03/23 12:30 pm ET)
How to Create Winning AI-Powered Social Images
Inside Microsoft's Vision for AI (05/10/23 12:30 pm ET)
An Azure AI Global Black Belt Microsoft Director demos amazing tools to boost productivity
AI for Video, Audio and Podcasts (05/17/23 12:30 pm ET)
Using AI to create high quality video and audio at a fraction of the cost
AI for Content Strategy and SEO (05/24/23 12:30 pm ET)
Building a world-class content engine that will dramatically improve your online presence
AI for Analytics, Forecasting and Prediction (05/31/23 12:30 pm ET)
Using AI to analyze competitors, plan efficiently create winning strategies
Co-Hosts
Dan Grech: Founder, BizHack Academy
Nicole Donnelly: Founder, AI Smart Marketing
Jeff Cooper: Founder, Saltbox
Guest Speakers
Olivier Kennedy: Founder, Enigma
Olivier is founder of ENIGMA communications, an agency based in Geneva that thinks and communicates differently, harnessing the power of AI in their work to create original, influential and innovative products. Enigma was founded 2008 in the middle of the economic crisis and quickly became known for its skill at optimizing client budgets. Fascinated with new technologies, Olivier used them to build his success on social media and through effective SEO strategies. Enigma is now one of the leading players in Facebook and Twitter campaign implementation in Switzerland, notably in the B2B, luxury, and political sectors.
Sriram Ganapathy: Director at Microsoft, AI Azure Global Black Belt Team
Director with the Azure AI Global Black Belt team at Microsoft. In this role, he works with Microsoft’s most strategic customers to help them adopt Microsoft’s AI services to solve key business challenges.
He has 25 Years experience in the IT industry in Direct and Channel Sales, Technology Strategy, Business Development, Pre-Sales Consulting, Account Management and SI practice building.
Anthony Phills: AI-Business Strategies and Applications expert from Berkeley
Anthony is a certified AI-Business Strategies and Applications expert from Berkeley University in 2022 and holds a certification in Accessibility Design from US Bank/Deque University. He’s a 2022 Anthem Award winner for Product Leader of the year and a two-time International Design Winner in 2020 and 2021. He made history in 2022 when he launched the first Ai-generated Playbill for Miyo Yamauchi’s solo show: How to Be Japanese.
Currently, Anthony is designing for Apple, Janet Jackson, Leaves, and his personal project AXShowSlide, using Ai to enhance the visually impaired experience at shows on and off Broadway. His passion for creativity knows no bounds, and his vision for innovation is unparalleled. Anthony Phills is a true trailblazer, and his impact on the creative world is simply unforgettable. Take the time to join his mailing list at phills.com and follow him on LinkedIn.
Wendy Lieber: Co-Founder and CEO of ContentBacon
Wendy Lieber is the entrepreneurial cofounder and CEO of ContentBacon, an inbound marketing resource that builds brands people know, like, trust, and buy from. Wendy has a passion for helping customers figure out and communicate their “why” so that it resonates with target audiences. She frequently speaks in entrepreneurial communities about the power of storytelling and how to use it to grow your business.
Prior to Bacon, she served as Athena Marketing’s president for fourteen years, helping clients use marketing strategies to enhance the value of their business. Wendy is a member of Entrepreneur’s Organization and a Board of Trustee for Women in Distress.
Annie Cooper: Senior Data Scientist, The Walt Disney Company
Annie Cooper is a data scientist with a robust background in diverse industries, excelling in leveraging data for business decision-making. A graduate of Duke University and North Carolina State University, Annie has consistently demonstrated an exceptional ability to tackle complex technical challenges and deliver impactful business solutions. Her professional journey spans from being a Scientist at GSK, contributing to drug discovery programs, to a pivotal role at Biogen, where she implemented automated data analysis tools and automation strategies.
Currently serving as a Senior Data Scientist at The Walt Disney Company, Annie utilizes her extensive expertise in Python, R, SQL, statistical analysis, data visualization, machine learning, and natural language processing to customize consumer experiences within Disney+, ESPN, and Hulu. Prior to this, at Fidelity Investments, she designed and developed data pipelines, machine learning models, and intelligence reports for portfolio managers.
Community Partners
FAQs
Yes. Registration allows access to all Masterclass video recordings with the exception of “Inside Microsoft’s Vision for AI” and specific bonus sessions which are only viewable live. Recordings will go behind a paywall in June so register at bizhack.ai before the end of May to ensure you have access.
Yes. We encourage you to invite others to sign up at bizhack.ai. There is no limit to the number of attendees and all Masterclasses are free as they are sponsored by a grant from Miami-Dade County.
When you register at bizhack.ai you are provided with a single private attendee link to attend all Masterclasses, which will be sent to you by zoom. If you do not receive this link, or find the link does not work, you can register directly on zoom at https://try.bizhack.com/aizoom
Yes. Registrants receive a weekly email with a link to case studies, articles, videos, tools, and other resources to help understand the challenges and opportunities presented by AI and to implement AI solutions in their businesses.
Yes. The Masterclass series is fully funded by a grant from the Mayor of Miami-Dade County as part of their Strive305 Initiative to help train small businesses so they can scale profitably after the pandemic.
It’s a part-time head of marketing who builds your organization a solid marketing strategy and the right team to execute it. Our AI-powered FCMOs direct your strategy and implementation while training you and your team on AI tools for faster, more profitable growth. If you would like to learn more we encourage you to sign up one of our FCMO Info Sessions at https://try.bizhack.com/fcmo